Good usability guides visitors, enabling them to focus on the task they wish to accomplish, rather than the tools needed to get it done.
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Incessant, interruptive multi-channel marketing doesn't build relationships or the rapport needed for lasting customer relationships. An appropriate marketing approach includes respecting boundaries.
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If your website isn’t yet mobile-responsive, it’s time to act. As a business owner, we understand firsthand that staying on top of everything is a daily challenge. And the rapid speed of technology changes doesn't help. But of all of the business initiatives to choose from, your website isn’t one that should be deferred to tackle…
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Fast and furious. Our world is technology-obsessed, on-the-move, and bordering on fanatical about staying connected. In the early days, when mobile devices were a novelty, we had more tolerance for poor user experiences like dropped calls and sites that were difficult to navigate. As we acclimate to each new technology and spend ever-increasing amounts of…
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Nowadays we just can't get away from the screen. In the course of any day, most of us spend hours with our eyes glued to one device or another. Whether we need to map a route, send an email or find information, we reach for the nearest device and get online. While we may be…
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