Tag Archive: brand advocates

5 Unconventional Marketing Strategies

 5 Unconventional Marketing Strategies

Pause for inspirationIf you’re running a business, more than likely you engage in some lead generation strategies to drive traffic. It’s important to use your analytics to measure the effectiveness of each strategy and focus on those that deliver the most promising leads. Once you identify your top marketing strategies, consider overlaying these ideas to make them even more effective. (more…)

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Digging Into Your Email Newsletter Metrics

Digging Into Your Email Newsletter Metrics

Do you use email marketing to keep in touch with your customers?

Email marketing is an effective way to maintain contact with people who have expressed an interest in you and your company. Since those on your email list have taken the step to opt-in to receive your newsletter, they are warm leads. Email marketing may be used to advise your network about your events, to provide updates about promotions and industry news, and to keep your business top of mind with potential clients. (more…)

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