Tag Archive: ecommerce

A Stellar eCommerce Experience Is Essential

goldfish in cart - e-commerce concept

eCommerce - buy now 2-22-16Are you still hesitant about selling online? The train is out of the station and it’s time to get aboard.

Two recent articles in Internet Retailer Magazine highlight just how far online shopping has come in the US. With growth of almost 15% in 2015 for the sixth year in a row, our “new normal” shopping excursion is a virtual experience. Incredibly, when excluding items not typically bought online — like fuel and automobiles — eCommerce in 2015 accounted for all of retail sales growth and then some, according to Stefany Zaroban, Internet Retailer’s Associate Director of Research.

Price parity

It wasn’t long ago that purchasing online meant trading price for convenience. Online shoppers were willing to pay a pricing premium —  plus shipping — for the ability to shop 24/7. Those days are waning. (more…)

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5 Reasons You Wouldn’t Buy From My Online Store

5 Reasons You Wouldn’t Buy From My Online Store

Online shopping has become a norm for many of us. For some the motivation is convenience or product selection; others simply prefer to peruse online photos rather than stroll store aisles. Of course, some demographics do more shopping online, and certain products and services are purchased online more readily.   (more…)

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