Marketing Intelligence: How To Use Twitter Notifications Do you use Twitter for business? If so, do you know whether it's paying off? By engaging strategically within your niche with target connections and industry leaders, you can grow your authority and influence within Twitter and drive traffic to your business. Not just on "transmit" Engaging strategically…
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Even if you're comfortable with social media, it can be difficult to stay on top of everything. You may find yourself flitting from one social network to another, or spending hours on a social site without really accomplishing anything specific. You know you should be offering insights on the news in your niche, posting with…
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Back to School: Autumn Workshops The crisp mornings and shorter days offer a clear signal that sadly, summer is ebbing and fall will soon be upon us. While the autumn theme of "back to school" resonates for children and parents, the mood is similar for businesses -- back to a more structured schedule including travel,…
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Time to Board The Twitter Train? It feels like there's no escaping from Twitter these days. From email signatures bearing the little Twitter icon and @something-or-other, to reality TV shows encouraging viewers to tweet votes to keep their favorites in the competition, to newscasts bearing hashtags and trending topics, it seems Twitter has become a…
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Social Media How-To Guides New to Facebook, Twitter or LinkedIn? Posting on social media but not comfortable that you're spending your time effectively? Or have a bare-bones profile that isn't working for you? We've developed three reference guides to help improve your knowledge and comfort level with LinkedIn, Facebook and Twitter. Even if you're already using social media…
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