In the world of social media, if you blink, you might miss something. While the polling feature on Twitter launched a mere three months ago, it's already been updated a couple of times. The enhancements provide users more control and greater functionality to solicit actionable feedback, nudging the feature from primarily playful to a business…
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Gone are the days of paper in-boxes that actually get emptied on a daily basis. Today our email messages join a sea of others competing for the attention of readers. Humanize your brand so that yours is the email that gets read while its neighbors get deleted. Respect your audience; customize your email marketing to…
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How is it possible to get more done in the new year (without working day and night)? Today's blog article is a guest post courtesy of Jacqueline Franklin, Founder of Coach2Growth. Coach2Growth helps executives, corporate leaders and business leaders grow by capitalizing on their strengths and innate abilities to lead and partner. Jacqueline is a valued…
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As the year's end approaches, we like to reflect back, focusing on successes and noting those pesky "opportunities" for doing better in the new year. While there's not always enduring discipline around personal resolutions, from a business perspective we engage in intentional reflection. Similar to applying marketing intelligence to inform future marketing efforts, intentional reflection…
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Emerging after the long Thanksgiving weekend can be like having to crawl out of bed before the thermostat calls for heat on a cold morning. The warmth of family, friends and downtime is like a snug blanket shutting out the winter chill, and doffing it is a challenge. For many of us, the joy of…
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