Ready, Set, Learn: Customized Content Marketing Training Are you ready to stop acting like a new business? When we launch, we're often a one-person show, personally handling everything from business development to sales, customer service and marketing. But to grow into a more robust business, and bring our success and revenues to the next level,…
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The Good, The Bad and the Ugly of LinkedIn Endorsements The good, the bad and the ugly As evidenced by our fairly sizable inventory of past posts about LinkedIn, we're big believers. While not every aspect is perfect, for the most part it's a valuable, robust platform for increasing credibility and visibility through networking. Today's…
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One of the best movies of all time coined the line "If you build it, they will come." While in the film, baseball greats did magically come -- ghosts emerging out of the corn fields to play ball -- in today's digital world, we need more than just a bit of magic to drive website…
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New YearJump-Start: Sprint or Marathon? Photo credit: Getty images Are you a marathoner or a sprinter? Marathoners prepare for the long haul. Business leaders with a marathon mindset develop systems and processes to ensure steady and consistent forward motion over the long term. In contrast, sprinters dive right in, (more…)
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So you've taken the plunge and created a profile on LinkedIn. In no time, you'll be wondering why you waited so long. Hopefully as part of the process to create your profile, you uploaded a good photo and crafted succinct, keyword-rich descriptions of your expertise, roles and experience. All elements of your profile contribute to…
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