Even those who are highly interested may at times prefer to remain anonymous, to observe from a distance. Allow a prospect to be a fly on the wall.
Read More
The Facebook Creator Studio is now Facebook's platform for scheduling & managing content on Pages. While it's not a grand slam, Creator Studio has some promise.
Read More
How do you explain your business to a prospective client? Do you launch into a prepared sales pitch, infused with industry parlance -- or do you try to simplify to make your offerings relatable to a non-expert? Editing the tech-speak without dumbing down your value is a tricky balance.
Read More
Our free downloadable blogging checklist contains tips and best practices to ensure your blog posts are optimized for success.
Read More
Whether you welcome all invitations or are selective about who you welcome into your LinkedIn network, there may be times when you want to downplay a LinkedIn relationship -- or sever it entirely. Fortunately, LinkedIn provides functionality to manage these actions simply and without proactively notifying the connection of the relationship change. Options include unfollow,…
Read More
