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Banish tech-speak | Online Amplify blog

5 Tips to Banish Tech-Speak

By "How To" Series, Business development, Business Tips, Content, Frequently Asked Questions, Marketing Strategy, Online Presence, Tidbits of Wisdom, Usability No Comments
How do you explain your business to a prospective client? Do you launch into a prepared sales pitch, infused with industry parlance -- or do you try to simplify to make your offerings relatable to a non-expert? Editing the tech-speak without dumbing down your value is a tricky balance.
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