This time of year, when you hear about rankings, they aren't the ones relating to search engine listings. In March, rankings are about brackets and pump-fakes and second chance points ... and some really good live television if you are a basketball fan. Yes, March Madness is upon us, and it seems there are more similarities…
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Let’s face it: When considering buying products or services from your business, most potential clients start with a review of your website. That experience can lead the visitor to gain confidence and interest in your business, or to dubiously click away and search for competitors. As the centerpiece of your online presence, your website experience…
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Let's face it, human beings are creatures of habit. Whether your rituals are a daily coffee run or Sunday morning gym class, an annual apple picking trip or family holiday menu, a monthly date night or weekly Meatless Monday, routines are part of life from the very start. In our digital lives as well, we seek…
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Do you know someone who takes forever to tell a story? Despite their best intentions, they wander off on endless tangents and digress with irrelevant details. By the time the story is completed, the point is long lost. While in a social setting a series of polite nods may be the norm, online disdain is…
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Messed up? Make lemonade. We've all been there. You check your work once, twice, three times ... you read it aloud, ask a trusted employee to review it, save it and give it a final review first thing in the morning with a fresh brain and rested eyes. You pronounce it ready and emphatically click send. And then:…
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