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Are You Ignoring Your LinkedIn Company Page?

By "How To" Series, Marketing Strategy, Social Media No Comments

For the most part, LinkedIn is a well-designed, easy-to-navigate platform. One area that isn’t the most nimble is the lack of integration between company pages and personal profiles. Even for page administrators, company pages on LinkedIn are essentially separate from personal pages. Your personal connections must independently elect to follow your company page to receive your…

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Increase Your Online Footprint With A Company LinkedIn Page

By "How To" Series, Business development, Business Tips, Social Media No Comments

“I already have a personal profile on LinkedIn that I hardly use. Why do I need a company profile?” Well, for starters, in order to maximize the impact of social media, you need to use it strategically, to connect and engage with contacts, influencers, potential customers and affiliates. Use your personal LinkedIn profile to engage…

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