As your body of content grows, it is important to develop a logical site architecture which arranges your content hierarchically and naturally guides your website visitor to deeper content.
Packaging your expertise into “products” (or productizing your services) provides prospective clients a more tangible asset, helping them to recognize their needs and propelling them to take action.
Are you more focused on getting the sandcastle steps just right, than on setting up processes to grow your business? Taking time away from your business can provide the perspective to properly assess what’s needed.
Facebook is encouraging use of hashtags to increase organic reach. Use hashtags can increase visibility of your Page posts by exposing them to a new and larger audience.