This time of year, when you hear about rankings, they aren't the ones relating to search engine listings. In March, rankings are about brackets and pump-fakes and second chance points ... and some really good live television if you are a basketball fan. Yes, March Madness is upon us, and it seems there are more similarities…
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Are you puzzled as you scroll through your Facebook news feed, wondering why you're seeing incessant updates from a Facebook friend who's really not that good a friend? Frustrated at the myriad posts from a group you never participate in, and crickets from the pages you follow? Yeah, Facebook updated their news feed algorithm again. The objective…
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Let’s face it: When considering buying products or services from your business, most potential clients start with a review of your website. That experience can lead the visitor to gain confidence and interest in your business, or to dubiously click away and search for competitors. As the centerpiece of your online presence, your website experience…
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There's a stark contrast between a guided trail ride and racing in the Kentucky Derby. While both involve riding a horse, the gear and the preparation -- not to mention speed of the journey -- are profoundly different. In the quest for a successful conclusion, however, both riders must continuously adjust their approach based on frequently shifting…
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There are times when new business just drops in your lap. You're routinely going about your work, not even focused on new business development, and the phone rings, or you're approached at a meeting, or a friend or colleague refers a prospect who needs exactly what you offer -- and is ready to buy now.…
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