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Frequently Asked Questions

Dec 11
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Crossing the Bridge to a New Year - sunset over the bridge

Crossing the Bridge to a New Year

By Business Tips, Content, Frequently Asked Questions, Infographics, Online Presence, Social Media, Tidbits of Wisdom No Comments
And just like that, another year is nearly over. As we reflect on the year coming to a close, the dramatic pace of technological change is impossible to overlook. In 2023 we saw big shifts in social media, including the reinvention of Twitter as X, the explosive growth of video reels and the introduction of…
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May 08
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For Content Strategy Insights, Look to the Garden

For Content Strategy Insights, Look to the Garden

By "How To" Series, Business Tips, Content, Email Marketing, Frequently Asked Questions, Marketing Strategy, Online Presence, Social Media, Website Optimization 2 Comments
A robust garden is inspirational. With the variety of textures and colors, captivating movement and the scent of blossoms, observers can hardly help but be enchanted. But the process of transformation -- from a plot of dry earth (or weeds!) to a plethora of blooms -- requires time, attention and dedication. Just like building the…
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May 24
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Banish tech-speak | Online Amplify blog

5 Tips to Banish Tech-Speak

By "How To" Series, Business development, Business Tips, Content, Frequently Asked Questions, Marketing Strategy, Online Presence, Tidbits of Wisdom, Usability No Comments
How do you explain your business to a prospective client? Do you launch into a prepared sales pitch, infused with industry parlance -- or do you try to simplify to make your offerings relatable to a non-expert? Editing the tech-speak without dumbing down your value is a tricky balance.
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