Effective use of metatags can help improve your placement in search results and attract searchers to click through to your website. Perhaps you're familiar with the term, but do you know all the gritty details of how to optimize metatags? Download our free eBook for the answers to these questions and more. What are metatags?What…
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As you build your business and your brand, developing your online presence will help you to increase your visibility and create a bigger footprint. Every piece of content on your website, each social media post, online member profile, blog article, video or photo — in fact, any element online associated with a web address —…
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The art of search engine optimization (SEO) is complex and ever-changing. A strong dose of discipline and ongoing perseverance are needed to keep (or get) your site well-placed in the organic search results pages. Myriad factors contribute to successful SEO; among them demonstrated credibility and original, keyword-rich, user-focused content. SEO strategies include both on-page search engine optimization…
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This time of year, when you hear about rankings, they aren't the ones relating to search engine listings. In March, rankings are about brackets and pump-fakes and second chance points ... and some really good live television if you are a basketball fan. Yes, March Madness is upon us, and it seems there are more similarities…
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Take a deep breath and follow Dorothy's approach when she desperately wanted to return to Kansas. Rather than "there's no place like home," your phrase to repeat three times (and make your mantra) is: I will keep my website fresh Evolving as your business grows and changes, your website should be a living thing. The changes may be minor…
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