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email marketing

Feb 08
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Mobile-Responsive Email: Tidbits Of Wisdom

By Email Marketing, Mobile, Tidbits of Wisdom, Usability 4 Comments
Fast and furious. Our world is technology-obsessed, on-the-move, and bordering on fanatical about staying connected. In the early days, when mobile devices were a novelty, we had more tolerance for poor user experiences like dropped calls and sites that were difficult to navigate. As we acclimate to each new technology and spend ever-increasing amounts of…
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Dec 14
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Making Your Vision A Reality Next Year

By Business development, Business Tips, Email Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Website Optimization 2 Comments
As the year's end approaches, we like to reflect back, focusing on successes and noting those pesky "opportunities" for doing better in the new year. While there's not always enduring discipline around personal resolutions, from a business perspective we engage in intentional reflection. Similar to applying marketing intelligence to inform future marketing efforts, intentional reflection…
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Feb 23
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3 Ways To Break Through Information Overload

By Business Tips, Email Marketing, Lead Generation, Marketing Analytics, Social Media No Comments
3 Ways To Break Through Information Overload The investors on TV’s Shark Tank often balk at investing in entrepreneurs who present a single product, noting they are not ready for investors with the words, "It’s a product, not a company." While many businesses – those seeking investors as well as self-funded businesses – start with…
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