How's Your Facebook Reach? If your business Facebook page metrics show some significant drops in recent months, you're not alone. Facebook is evolving their strategy and free marketing for business doesn't play a big role. With that said, it's not necessarily appropriate to throw in the Facebook towel just yet. Rather, you need to be…
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This post has been updated for timeliness and relevance. See the new post here.
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Social Media How-To Guides New to Facebook, Twitter or LinkedIn? Posting on social media but not comfortable that you're spending your time effectively? Or have a bare-bones profile that isn't working for you? We've developed three reference guides to help improve your knowledge and comfort level with LinkedIn, Facebook and Twitter. Even if you're already using social media…
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Is Facebook Worth Your Time? For most businesses, marketing is necessary to achieve growth. Whether you are doing the work yourself or paying someone to handle your marketing, you want to be sure that your investment is working for you. Online metrics are available to help you determine the effectiveness of your marketing efforts. For…
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Workshop: Using Facebook & Twitter for Business Can using Facebook and Twitter really help my business? Which platform should I be on? How do I get others to “follow” me on Twitter or “like” my Facebook page? If you've struggled with these questions and need to understand why social media marketing is critical to…
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