Are you ignoring your LinkedIn company page? Image courtesy: Flickr For the most part, LinkedIn is a well-designed, easy-to-navigate platform. One area that isn't the most nimble is the lack of integration between company pages and personal profiles. Even for page administrators, company pages on LinkedIn are essentially separate from personal pages. Your personal connections…
Read More
Google has changed the rules again. Not a search algorithm change this time, but rather a shift in the display of results for local searches. Prior to the recent change, a general search such as "hardware stores haverhill ma" would return a display of seven results. Each of the top results (known in the SEO…
Read More
Are you more focused on getting the sandcastle steps just right, than on setting up processes to grow your business? Just nod your agreement and stop feeling guilty. When the beach and bicycle and boat are all clamoring for your attention, it's hard to be focused. In these dog days of summer especially, a more informal,…
Read More
Nowadays we just can't get away from the screen. In the course of any day, most of us spend hours with our eyes glued to one device or another. Whether we need to map a route, send an email or find information, we reach for the nearest device and get online. While we may be…
Read More
The year is half over. How's your business bottom line? If it's not where you hoped, it may be time to step back and reassess. Whether you're the leader of a small business or a part of a larger organization, your personal work style has a significant impact on your success. If your results to…
Read More