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Resolution #1: Stop Ignoring Your Analytics

By Business Tips, Marketing Analytics, Marketing Strategy No Comments
Step off the gerbil wheel (photo credit: Flickr) Yep, it's January -- resolution time. Whether you are a resolutions believer or can't be bothered, the start of a new year provides a fitting opportunity to assess your past activities and commit to greater effectiveness going forward. Reflecting on the past year of long hours without much downtime, many business…
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Not mobile-ready? Online Amplify

Not Mobile-Ready? Google Says It’s Time

By Business development, Business Tips, Mobile, Search Engine Optimization, Website Optimization No Comments
If your website isn’t yet mobile-responsive, it’s time to act. As a business owner, we understand firsthand that staying on top of everything is a daily challenge. And the rapid speed of technology changes doesn't help. But of all of the business initiatives to choose from, your website isn’t one that should be deferred to tackle…
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Inner Circle - Online Amplify

The Power Of Your Inner Circle

By Business development, Business Tips, Tidbits of Wisdom No Comments
Business owners wear many hats. Particularly in the first several years, your business may be a one-person show, where you are personally handling everything from managing client contact information to invoicing and shopping for printer paper. It’s common to feel isolated or overwhelmed if you don’t seek support systems. While a spouse or friend can offer…
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Five Questions And An Offer

By Business development, Business Tips, Marketing Strategy, Uncategorized No Comments
Can you answer yes to these five questions? Does your online presence convey a unique value that distinguishes your business from all others? Is your content credible, compelling and keyword-rich, yet understandable by potential clients? Are you leveraging on-page and off-page SEO to attract search engines and rank in search results? Is your website architecture intuitive and does it guide your…
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