Skip to main content
Tag

social media

May 30
hashtags and tapas

Hashtag Refresher

By Business Tips, Marketing Strategy, Social Media, Tidbits of Wisdom One Comment
The application of hashtags in each platform is as varied as a dinner of tapas small plates. The hashtag emerged as a method to sort through innumerable volumes of social media posts. Initially used by Twitter, hashtags helped users to classify or categorize tweets around specific topics, making relevant content discoverable by others. Searching on a hashtag like…
Read More
Apr 03

Lost on LinkedIn? Tips to Navigate The Redesign

By Business Tips, Social Media 2 Comments
Sigh. Just when you were getting into a regular routine schmoozing with your network on LinkedIn ... Poof! Everything changed. Yep, another redesign -- this one intended to more "easily surface ideas, drive conversations ... be more productive and stay connected," according to LinkedIn. The new experience is being rolled out gradually with some features and functionality not yet…
Read More
Feb 06
Sponsored social media - be transparent | Online Amplify

Sponsored Social Media: The Importance of Transparency

By Business Tips, Marketing Strategy, Social Media No Comments
Gone are the days when a monthly magazine ad was enough to keep your business growing. An ever-increasing array of creative marketing strategies is needed to breaking through today's social media clutter. Quality content that captivates, informs or amuses is step one. Consistent, intentional posting and authentic engagement -- step two. Depending on your industry and target client,…
Read More