If there's one central theme relating to social over the past decade-plus, it has been more is better. More frequent posts, more platforms, more followers, more images, video, technology. So the notion of restraint feels unusual, odd ... even off-putting. But more is not always better. Read on about five Instagram myths. Instagram myth #1:…
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Facebook is encouraging use of hashtags to increase organic reach. Use hashtags can increase visibility of your Page posts by exposing them to a new and larger audience.
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The application of hashtags in each platform is as varied as a dinner of tapas small plates. The hashtag emerged as a method to sort through innumerable volumes of social media posts. Initially used by Twitter, hashtags helped users to classify or categorize tweets around specific topics, making relevant content discoverable by others. Searching on a hashtag like…
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Time to Board The Twitter Train? It feels like there's no escaping from Twitter these days. From email signatures bearing the little Twitter icon and @something-or-other, to reality TV shows encouraging viewers to tweet votes to keep their favorites in the competition, to newscasts bearing hashtags and trending topics, it seems Twitter has become a…
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How-To: Using Twitter Search & Hashtags “I just don’t get it …” It’s a common sentiment when first starting out on Twitter. New users often rely on a review of their home feed to get a sense of what’s being posted by the accounts they follow. Even if it's productive initially, this approach quickly gets…
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