One of the many powerful benefits of blogging is the unique keyword-rich URL of each post. These posts not only increase your online footprint, but also demonstrate authority and signal search engines that your site has fresh relevant content to be shared. But blogging isn't for the faint of heart. Perhaps you don't write easily.…
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Are you more focused on getting the sandcastle steps just right, than on setting up processes to grow your business? Just nod your agreement and stop feeling guilty. When the beach and bicycle and boat are all clamoring for your attention, it's hard to be focused. In these dog days of summer especially, a more informal,…
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Let’s face it: When considering buying products or services from your business, most potential clients will start with a review of your website. That experience can lead the visitor to gain confidence and interest in your business, or to click away and search for competitors. As the centerpiece of your online presence, your website experience must…
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As the power of content marketing gains recognition, more businesses are turning to blogging as a key lead generation strategy. Blogging allows you to demonstrate your expertise and gain visibility by sharing in a variety of venues where your target client spends time online. Don't even consider blogging unless ... First things first. The most…
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3 Ways To Break Through Information Overload The investors on TV’s Shark Tank often balk at investing in entrepreneurs who present a single product, noting they are not ready for investors with the words, "It’s a product, not a company." While many businesses – those seeking investors as well as self-funded businesses – start with…
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